Maistro
Marketing concept by Opti-flor
Maistro represents a selection of the most refined, white orchids, inspired by the grandeur of composers like Mozart and Bach. These orchids impress with an unprecedented number of large, pure white blooms, perfectly positioned on the branches. The result? A breathtaking spectacle of white beauty in every pot size.
What makes Maistro unique and irresistible to your customers?
About Opti-flor
As a pioneering orchid grower, Opti-flor offers a complete experience in the European market. They distinguish themselves with a wide and unique assortment of five-star quality orchids in beautiful colours. Their seven distinct collections provide guidance to florists and garden centres across Europe. Creativity is paramount in their cultivation, marketing, and attention to detail. Nearly 100 years of experience and modern facilities contribute to perfect growth. With 300 dedicated employees and expansion plans, Opti-flor is committed to craftsmanship and the human element. Together, they are building a successful consumer brand and fostering fair cooperation within the supply chain.
What makes Maistro unique and irresistible to your customers?
- A sea of large, white blooms: Maistro consistently delivers the most beautiful and generous number of flowers per pot size.
- Guaranteed 90 days of flowering pleasure: Thanks to a strict selection process and an extended cultivation period, Opti-flor guarantees strong roots. And strong roots? They translate into lush blooms that your customers can enjoy for up to three months. This is a flowering guarantee that builds trust and encourages repeat purchases.
- All plants are equipped with a potweb: Potweb is a physical barrier that prevents Lyprauta gnat larvae from laying eggs in the bark. This simple yet effective system naturally protects the orchid roots, resulting in stronger, healthier plants that consumers can enjoy for longer.
About Opti-flor
As a pioneering orchid grower, Opti-flor offers a complete experience in the European market. They distinguish themselves with a wide and unique assortment of five-star quality orchids in beautiful colours. Their seven distinct collections provide guidance to florists and garden centres across Europe. Creativity is paramount in their cultivation, marketing, and attention to detail. Nearly 100 years of experience and modern facilities contribute to perfect growth. With 300 dedicated employees and expansion plans, Opti-flor is committed to craftsmanship and the human element. Together, they are building a successful consumer brand and fostering fair cooperation within the supply chain.
Sustainability
In addition to their stunning orchids, Opti-flor also aims to have a positive impact on its environment in other ways. Their main goal is to transition to more sustainable cultivation methods, utilising heat generated in an environmentally friendly way, without the use of fossil fuels. In recent years, Opti-flor has taken significant steps to achieve this goal:
In addition to their stunning orchids, Opti-flor also aims to have a positive impact on its environment in other ways. Their main goal is to transition to more sustainable cultivation methods, utilising heat generated in an environmentally friendly way, without the use of fossil fuels. In recent years, Opti-flor has taken significant steps to achieve this goal:
- Heat from the earth: Already, 50% of their heat supply comes from geothermal energy. This significantly reduces their reliance on fossil fuels.
- 100% LED lighting in sight: By the end of 2025, Opti-flor will have fully switched to LED lighting in their greenhouses. This phased process reduces energy consumption and their ecological footprint.
- Solar energy for cooling: The electricity required to cool the greenhouses is 100% generated by their own solar panels. A green and efficient solution.
- Vital plants through natural balance: Opti-flor gives the plants the space and rest they need to develop strong roots. This results in healthy plants that bloom repeatedly, a testament to their careful approach.
